Composure Magazine – Rebekah Marine

From the current issue of Composure Magazine a look into how one woman works to change our perception of the fashion runway industry. Find the print here.

An excerpt from the full article:

When Rebekah Marine’s confidence down the catwalk won over the fashion industry, she not only fulfilled a lifelong dream but also proved that a disability didn’t have to hold anyone back from making a fashion statement.

Story by Min A. Lee

When Rebekah Marine walked the runway for designer Antonio Urzi during Mercedes Benz Fashion Week last year, the audience was agog. Sure, the silver body paint and futuristic dress were spectacular, but what really made heads turn was the myoelectric prosthesis that Marine wore in place of her right arm and hand, something she calls an “accessory.” Born with Symbrachydactyly, a congenital limb anomaly, which, in her case, meant an unformed hand and partial arm, Marine had faced numerous rejections during her early modeling years. But that day, she made headlines, becoming a face of diversity in an otherwise rigid runway world.

The self-proclaimed “Bionic Model” says she feels grateful to be at the forefront of such a massive shift in perception. “It’s interesting, yet humbling, to see the constant headlines of disabled models making a push in the fashion industry,” says Marine. “I never saw anything like this growing up; there just weren’t models like me. I hope in the next five to 10 years, disabled models won’t just be a headline but a new standard. It’s important to educate people about disabilities, and the fashion industry is the perfect medium. It’s such a huge platform to reach people.”

FINAL NOTE:

I tend to work a lot of trend stories and layout designs, but the part of fashion I truly enjoy is interviewing the people working within a difficult and competitive industry who found even the tiniest beginnings of their dreams being fulfilled. While a lot of strive to be huge influencers/bloggers, I always end up falling for those who view fashion as a humbling and life-changing experience.  

Sounds like a love affair right? Haha, not quite, but learning strength from a woman who never let physical differences hold her back and then to become an advocate for uplifting the young, impressionable people around her in positive ways…there’s much…much to respect. Fashion has become such a numbers game within the confines of social media, but I like to hope that these talented individuals will continue to have a beautiful light shining on them throughout their careers.  

I hope even more you’ll really take the time to read Rebekah’s words and feel her emotions when she walked her first New York Fashion Week. Heartfelt and kind, I know deep down this woman will always remain the same and true to herself. Yes, fashion is about clothes and yes it is about the people who wear them…but as a whole it as Rebekah said—”a huge platform to reach people.”

Visit her site and see more here.

 

 

 

Audrey Magazine – YesStyle’s CEO Joshua Lau

Asian Street Style: Interview With Joshua K. Lau, Founder of Retail Giant YesStyle.com – Min A. Lee For Audrey Magazine

We love Asian street trends, beauty styles and brands, but there was a point in time where accessibility was difficult.  While Asian dramas were circulating online through various sites and engaging a new international audience, fans craved to have tangible products versus online downloads and streaming.  YesAsia was founded in 1998 when Joshua K. Lau and Priscilla Chu addressed the growing need of consumers interested in Asian entertainment goods along with the neologistic Hallyu wave that was flowing across Asia in the late 1990s.

As interest surged, so did the fascination with Asian clothing styles and brands being seen in that entertainment world.  As online retail reached new heights in the 2000s, YesAsia, again at the forefront, breached the barrier to Asian street fashion by launching YesStyle in 2006.  Those coveted looks could suddenly be easily searched and bought through the e-commerce giant.

From financial analyst to founder and CEO, Stanford University graduate Joshua K. Lau shares with us a bit of the history regarding the expansion into Asian fashion with YesStyle and future aspirations for this sector of his company.

Audrey Magazine: As the world’s largest online retailer for Asian fashion, what compelled or inspired you to create YesStyle?

Joshua K. Lau: We found that many people were interested in and eager to try out Asian fashion, and we’re always looking for ways to serve our customers. We thought that we could provide reliable service and a large selection of quality products to fill this need. We now carry fashion from South Korea, Japan, Hong Kong and Taiwan, and recently have begun carrying fashion from China.

AM: When did you first find an interest in fashion, particularly street wear and street styles, and e-commerce platforms?  

JKL: Our business started in 1998 as YesAsia.com, which sells Asian entertainment products online, so we’re familiar with e-commerce operations. Then in 2006, I noticed that my wife, Priscilla (who’s also a co-founder of the company), was buying clothing online. After that, we decided to launch YesStyle.com.

AM: What motivates you to keep building your company?

JKL: I love to see our ideas realized. On a daily basis, we come up with and implement new ideas to serve our customers and improve our business. It’s fun to watch it happen.

AM: Since the establishment of YesStyle.com in 2006, can you share with our readers some of the challenges that have emerged over the years and some of your favorite accomplishments?

JKL: It’s been a challenge for us to remain competitive while also making quality a priority, and I’m proud that we’ve been able to maintain that balance. We’ve seen competitors offer fashion at very low prices but with sub-standard quality, and we think it’s necessary to avoid that path.

AM: What do you feel are some of the pros and cons that social media advances have presented since the beginning of YesStyle?

JKL: Social media can help us tremendously. If we serve our customers well and they’re happy with YesStyle, they’ll tell their friends using social media. It’s happening much faster than a few years ago, so we make it a priority to ensure every customer is satisfied with the products and services from YesStyle. In the end, we hope that they’ll pass their good experience with YesStyle on to their friends.

AM: What are your goals for the future of YesStyle, and how do you see your company changing in the next few years?

JKL: We’re always working to improve customer experience with YesStyle. For example, we recently launched a YesStyle App for mobile devices and will update it regularly. We’re also expanding our selection with Korean beauty items and lifestyle products. We want to become the place where people can find the most fashionable products from Asia without actually travelling there. – See more at: http://audreymagazine.com/asian-street-style-interview-with-joshua-k-lau-founder-of-retail-giant-yesstyle-com/#sthash.pfDBb5Iv.dpuf

 

Image Courtesy Of Audrey Magazine Via YesStyle